Grace International is one of our high-profile clients; they’ve been in the business since 2006 and have earned a reputation as the industry’s leading and most trusted educational service provider. It was established with the sole purpose of providing a comprehensive guide for students pursuing higher education in universities abroad.
They had already been successful in their industry for a long time, and all they needed was a delicate touch for their paid campaigns and social media presence. So they come to us for assistance in promoting themselves on social media by growing their organic and paid audience through social media and Google ads campaigns.
We first started with building their social media page by introducing creative banners on their handles. At the same time, our other team researched keywords thoroughly and designed some customer reach-oriented campaigns for them in google AdWords.
We made social media banner to which their audience could easily relate. When their social media handle had gained enough organic growth then, we started our social media ads campaign so that the customer who came to our page from social media advertisement would get attracted by our creative banners, which would lead them to dig deep into our page content.